Microsoft and Ayzenberg invited us to help launch the most powerful console to hit the gaming market, the Xbox One X. I lead the team, as the creative director at Blind, to create the 4k world premiere film that opened the Xbox E3 2017 Briefing.
The Xbox One X World Premiere Trailer drove 103K engagements, 6M impressions, and over 10M views across active Xbox social channels. The video was also featured in AdWeek’s article: “See Microsoft’s Jaw-Dropping Promo for Its 4K Gaming Console."